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Johanna Vargas

U X    D E S I G N E R

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UX/UI Design

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FahrGruen-image 1

Mobility App

public transportation App for the city of Nordhausen

Project Description

FahrGrün! is a gamification app that rewards users with points for each ride they take on public transportation. The app was developed to encourage more people to use public transportation and reduce the number of cars on the road.


The app uses a point-based system where users earn points for each ride they take. The number of points earned depends on the time traveled and the ticket they have purchased.


The app also includes a leaderboard that shows the top group of users with the most points. Users can compete against each other to see who can earn the most points and climb up the leaderboard.


In addition to earning points, users can also redeem their points into social projects. Users can donate their points to community projects such as planting trees, building a eco-friendly playground, cleaning up local parks, or supporting sustainable transportation initiatives. This feature will help to build a sense of community among app users and encourage them to use sustainable modes of transportation more often.

The rewards help to motivate users to continue taking public transportation and earn more points.


Objective

To create an inclusive and responsive App that increases the motivation of users to take the public transportation by rewarding local social projects.


Time Frame: March 2022 – March 2023


Role: UX,UI Designer / Researcher


Tools

tools

Final Prototype

Johanna Vargas Sanchez | 2023